Creator Projects
Here's just a snapshot of my work within various creator workstreams across a few clients including John Hardy & The RealReal.
01
Creator storytelling opportunities turned into measurable growth and brand love— designing and running influencer moments that scale from single campaigns to long‑term conversations across the social media ecosystem.
02
Authentic brand UGC by beloved creators in their vertical that drove ongoing consideration and conversions— enabling on‑brand storytelling for use across organic and paid social channels.
03
Brand Organic Social
Authentic organic brand content by beloved creators in their vertical that drove brand love through more playful, creative moments on brand O&Os.
04
Affiliate Management
Bottom-of-funnel content that is specifically designed with conversion driving and promotional language.
